Product design, materials and measured environmental data
Ride To Zero takes shape through the products themselves: how they are designed, how long they stay in use, the materials they incorporate, and the way their carbon footprint is measured.
For Rudy Project, responsibility is not a separate layer added after design. It is expressed through repairability, durability, material choices, and a growing ability to measure product carbon footprint. Rudy Project has extended its Product Carbon Footprint analysis from eyewear to helmets, applying a cradle-to-grave approach to selected reference products in both categories.
PRODUCT DESIGN APPROACH
Drawing on Rudy Project’s experience in product research and development, we are applying greater attention to durability, repairability, material choices, component logic, design for disassembly and lifecycle assessment in product development.
PRODUCT CARBON FOOTPRINT
Measuring Our Impact with Precision
To quantify the Product Carbon Footprint of selected reference products, we apply a cradle-to-grave methodology aligned with UNI EN ISO 14067:2018. This advanced tool meticulously calculates greenhouse gas emissions across every stage of a product's life—from sourcing materials and manufacturing to distribution, use, and final disposal. Our reference is the UNI EN ISO 14067:2018, included the attachment C about the Systematic Approach for a CFP.
*BENCHMARK REFERENCE: SKU SP637569-0008 | CUTLINE WHITE GLOSS IMPACTX PHOTOCHROMIC 2 LASER PURPLE
DECLARED UNIT: 1 PAIR OF SUNGLASSES WITH PRIMARY AND SECONDARY PACKAGING INCLUDED.
ECODESIGN APPROACH
With products such as Sinergy and new developments, Rudy Project is introducing greater attention to modular construction, component logic and design for disassembly. These principles are intended to make components easier to separate at the end of the product’s useful life while maintaining the performance, protection, comfort and design requirements of each helmet.
Discover sinergy
RILSAN® CLEAR: CASTOR-OIL-DERIVED BIO-BASED RAW MATERIAL
Rilsan® material is used to mold selected Rudy Project frames. Its primary bio-based raw material is derived from castor bean oil grown in the Gujarat region of India and refined through several processing steps.
SOCIAL
We believe that businesses are active subjects of our society. For this reason, we also believe in doing good by supporting our local community and sharing experiences.
TEAM BUILDING
Sustainability group
The Sustainability Group is a moment of exchange between entrepreneurs, CEOs, executives and leaders in the field of sustainability. In order to stay in this group, businesses are required to actively participate to the various activities and to develop sustainability projects within the ESGs principles.
SUPPORTING SPORTS